DATY

CLIENT

Daty

YEAR

Since 2019

SERVICES

Graphic Design
Environmental Design
Art Direction
Editorial Design
Packaging

DATY

A total snack! Daty is raising the bar with new packaging.

Daty-Snacks are healthy bars made from as little as 3 to 5 purely natural ingredients that we all know and recognize. Tapping into the current “on-the-go” consumption trends, Daty offers a product that reinvents the date as a snack that is both healthy, energetic, and affordable, all without compromising the quality of the ingredients.

Ma-“date”-d (wink wink) to redesign its original packaging for the Canadian market, we set out to create a design that matches the quality and energy of the product inside. We removed the trident-devilish serifs from the logo and added a little crown to the letter “A” since Deglet Nour dates are commonly called “queen of all dates”. We gave the “D” a rounded date-like shape to make the package soft and friendly. With different typefaces and illustrative elements, we achieved an overall dynamic and appealing commercial packaging.

CLIENT

Date

YEAR

Since 2019

SERVICES

Graphic Design
Environmental Design
Art Direction
Editorial Design
Packaging

Menu