COOL & SIMPLE

Cool&Simple, the well-known brand of gourmet frozen foods, entrusted Grafico with the design of its packaging. The result? A vibrant, harmonious collection of boxes and pouches designed to whet consumers’ appetites.

You’d be wrong to think of packaging as just another expense — it’s actually an investment. After all, your packaging is often the first impression a consumer has of your brand. And as the saying goes, you never get a second chance to make a great first impression.

The packaging created for Cool&Simple strikes just the right balance between a chic, premium look and a fresh, colorful vibe.